Built for Premium Hospitality

The reservation platform where guests choose the exact table they want. Better Table. Better Experience.

Premium reservations for restaurants and beach clubs in Dubai. Guests choose their exact table, pre-order experiences and add-ons, all before they arrive.

Works with every reservation system

Opportunity

Every hospitality industry lets guests choose and upgrade. Restaurants are the exception.

Airlines

Seat Upgrade

Hotels

Room Upgrade

Cruises

Cabin Upgrade

Guests are already willing to pay for the seat they want. Restaurants finally have a way to offer it.

72%

of UAE diners are willing to pay extra for preferred seating.

— SevenRooms 2025 UAE Restaurant Trends Study · 1,000 UAE respondents

TableUpgrade unlocks that revenue.

How it works

Pick the exact table you want. Turn any reservation into a special occasion.

For restaurants, beach clubs, rooftop bars, and more. Guests browse a 3D tour, pick their exact table, and pre-order what makes the reservation special.

For the Guest

Choose the exact table

Browse a 3D tour of the venue. See every spot — window table, terrace lounge, beach cabana, corner booth — and choose the one you want.

For the Guest's Occasion

Pre-order what makes it special

A chef's tasting menu, champagne on arrival, fresh flowers, custom cake — arranged in advance, ready when you arrive.

For the Venue

A new revenue unlocked

Venues earn from guests who want more — without changing anything about how the rest operate. Nobody pays for what they don't want. The venue keeps full control of which tables are offered, at what prices, and under which policies.

The guest journey
  1. 1

    Find your venue

    From the venue's website, Instagram, Google — or directly on TableUpgrade.

  2. 2

    Choose your moment

    Pick the date, time, and party size. See which tables are available.

  3. 3

    Explore in 3D

    Walk through the venue virtually. See every table from where you'd sit.

  4. 4

    Build your reservation

    Pick your exact table. Add experiences, add-ons, dietary preferences.

  5. 5

    Confirm and arrive

    Pay in advance. Get instant confirmation. Walk into a table set up exactly as you asked.

What guests can add to their reservation

Experiences

Larger, occasion-defining

  • Tasting menus & chef's tables
  • Set menus
  • Business lunch
  • Afternoon tea
  • Brunch packages
  • Bottle service packages
  • Beach cabanas & daybed setups
  • Private dining & VIP rooms

Add-ons

Smaller touches, big impact

  • Bottle of champagne on arrival
  • Fresh flowers on the table
  • Custom celebration cakes
  • Balloons & decoration
  • Welcome drinks

Built for premium hospitality venues in Dubai — for the moments worth getting right.

Integration

Works alongside your reservation system.

Your team keeps using the system they already know. Every TableUpgrade reservation flows straight into your existing system with the specific table, dietary notes, and pre-orders attached.

Specific table assignment

Not 'section' or 'area.' The exact table, cabana, booth, or daybed — into your system.

Notes & pre-orders attached

Anniversary, allergies, champagne pre-ordered, dietary preferences — all in the reservation card before the guest arrives.

Choose your inventory

You decide which tables are bookable through TableUpgrade and which stay reserved through your team. Yours to configure.

Set every policy

Cancellation rules · no-show fees · minimum spend · seating duration · dress code · special-event terms. Everything configured to match how your venue actually runs.

Branded to your venue

Your guests are booking with you, not with us. TableUpgrade stays invisible — your venue's name, colors, and tone throughout the flow.

Your floor. Your policies. Your call.

Revenue

What could your venue earn?

A conservative projection from premium table selection fees, based on Dubai premium hospitality benchmarks. Adjust the inputs to reflect your venue.

60
1.25

Typical: single strong service or partial double

AED 150

Typical: standard dinner premium

Estimated Annual Revenue

AED 234,000316,000

from premium table selection


Per-Month Average

AED 19,50026,300


Additional Revenue Not Modeled Here
Add-ons & experiences Special-event pricing Platform features

Walked through in our meeting →

Conservative estimate based on Dubai premium hospitality benchmarks. Your venue's actual numbers walked through in person.

Pricing

No cost. No risk.

TableUpgrade only earns when you do. Nothing upfront, ever.

AED 0
Setup fee
AED 0
Monthly fee
AED 0
Onboarding fee

We earn commission only on the new revenue we create for you — table selection fees and the add-ons we coordinate from our partners. Your reservations, your food and beverage, and your own add-ons stay 100% yours.


Dynamic Pricing Control

Fees adapt automatically to demand, time, and occasion — set by you, refined together.

Off-peak

Lower fees during quieter periods

Standard

Baseline weekday and weekend pricing

Peak

Higher fees during high-demand windows

Special occasion

Premium pricing for Valentine's, NYE, holidays, and venue events

Experiences & Add-ons

Every reservation, a revenue opportunity.

Premium tables drive table selection fees. Experiences and add-ons drive higher spend on every reservation in the house.

Experiences

Larger, occasion-defining additions

Tasting menus, set menus, brunches, afternoon tea, business lunches, cabana packages, private dining — anything your venue already offers. Guests pre-order and pay in advance. Every dirham goes to your venue.

Add-ons

Smaller touches, big impact

Champagne on arrival, fresh flowers, custom cakes, balloons and decoration, welcome drinks. Some come from your venue, some from our coordinated partners — guests see one seamless flow.

35%

Higher spend per guest on reservations with pre-ordered experiences and add-ons.

— SevenRooms & OpenTable · 2024 Restaurant Trend Studies

Onboarding

From first meeting to going live — typically 2 to 4 weeks.

  1. 1First meeting
  2. 2Venue filming
  3. 3Setup & configuration
  4. 4Testing & approval
  5. 5Go live

We film your venue

1–2 hours, scheduled outside your service. Our team builds the 3D environment, configures your venue, and trains your team in under an hour.

Simple to manage

A clean admin panel for your team — or a quick WhatsApp message when they're on the floor. Changes go live instantly either way.

Dubai-based support

Based in Dubai. Reach us by phone, WhatsApp, or email — whenever you need us, on UAE time.

Reach us the way you actually work.

FAQ

What venue managers ask us before our first meeting.

No. TableUpgrade layers on top of your existing system — SevenRooms, OpenTable, SerVme, EatApp, or any other. Every reservation flows into the platform you already use, with the specific table assigned, notes, dietary requirements, and pre-orders all attached.
The 2025 SevenRooms UAE Restaurant Trends Study found 72% of UAE diners are willing to pay extra for preferred seating. The behavior is already established in airlines, hotels, and cruises — premium hospitality is the one category that hasn't offered it yet. TableUpgrade is the first elegant way to do so.
Your team handles guest experience the same way they always have. TableUpgrade brings the reservation in — your hospitality takes over from there.
Pricing adapts to demand naturally — quieter periods cost less, peak times more. Every reservation is incremental revenue at zero cost to your venue.
You set the policies — cancellation window, no-show fee, refund rules. TableUpgrade enforces them automatically. Refunds are issued only when your policy allows them or when you approve them through the admin panel.
We support you with the platform — reservation changes, payment questions, technical things. Your team supports your guests with hospitality, as always.
Most reservation platforms offer a section tag — 'patio,' 'window,' or 'outside' — without a 3D tour, without specific table or cabana assignment, without pre-ordered experiences, without coordinated add-ons, and without a guest-managed flow. TableUpgrade is a full premium reservation experience built around the specific spot the guest wants, not a tag on top of an existing one.
Contact

Let's meet at your venue and unlock this untapped revenue together.

We come to your venue, walk through the platform on your floor, and show you exactly what TableUpgrade would look like for you.

You message us
30-min meeting at your venue
Live in 2–4 weeks, no fee